Florence lands in Myrtle Beach area, bringing rain, wind, flooding

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A fallen tree crashed through the home where a woman and her baby were killed in Wilmington North Carolina after Hurricane Florence made landfall. The father sustained injuries and was transported to New Hanover Regional Medical Center in Wilmington for medical care.

"We've heard from many of our customers across our operating area that they want to join with us to support our neighbors and communities in areas impacted by the storm", stated Food Lion President Meg Ham.

Blowing ashore with howling 90 miles per hour winds, Hurricane Florence splintered buildings, trapped hundreds of people and swamped entire communities along the Carolina coast Friday in what could be just the opening act in a watery, two-part, slow-motion disaster.

National Hurricane Center: Florence about to make landfall in N. Carolina causing life-threatening storm surge.

Meteorologist Ryan Maue of weathermodels.com said Florence could dump a staggering 68 trillion litres of rain over a week on North Carolina, South Carolina, Virginia, Georgia, Tennessee, Kentucky and Maryland.

New Bern resident Latasha Jones is one of the more fortunate ones.

As Hurricane Florence passes through Hampton Roads, many are wondering what to do with the extra perishable supplies they accumulated in preparation for the storm.

Near the beach in Wilmington, a Waffle House restaurant, part of a chain with a reputation for staying open during disasters, had no plan to close even if power was lost, and there were lines to get in on Thursday evening.

A fourth person reportedly was killed while plugging in a generator in the state's Lenoir County, according to U.S. media. A Doppler radar picture in the background that kept rolling amid the silence showed Florence swirling toward the coast.

"We are still trying to rescue about 150 residents that did not evacuate, and we are now going in with water rescues to get these folks to a shelter", Outlaw said. On the morning of September 14, the National Hurricane Centre warned that "catastrophic" flooding and "life-threatening" storm surges were expected to spread inland. But Florence, a Category 1 hurricane when it hit, already had pounded coastal areas for hours.

"Heavy rain has been occurring in and around Oriental, North Carolina, where 20.37 inches of rainfall has been measured thus far", the National Hurricane Center said in an update.

Governor Cooper said there have been "several hundred" rescue operations and "there are still some people they need to get to".

The storm was about 35 miles east of Wilmington, N.C., and about 50 miles southwest of Morehead City, N.C., the National Hurricane Center's 2 a.m. EDT Friday advisory said.

Not everyone was taking Florence too seriously: About two dozen locals gathered Thursday night behind the boarded-up windows of The Barbary Coast bar as Florence blew into Wilmington.

"We know we're in for a long haul here", Cooper said of predictions that the storm will linger over the area. Its surge could cover all but a sliver of the Carolina coast under as much as 11 feet (3.4 meters) of ocean water, and days of downpours could unload more than 3 feet (0.9 meters) of rain, touching off severe flooding.

Roy Cooper, governor for North Carolina, said: "The sun rose this morning on an extremely unsafe situation and it's going to get worse".

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