(45% of adults in the United States say they get news from the social media site, and worldwide there are over two billion users.) It looks like Facebook's struggle with fake news may have caused the algorithm wranglers to throw up their hands with all news, real or fake.
Facebook founder Mark Zuckerberg announced Friday, via Facebook post, that it is reshaping the method for selecting news to show in its News Feed to prioritise three factors: Whether the news is considered "trustworthy", whether it is "informative", and whether it is relevant to user's local community. "That's why it's important that News Feed promotes high quality news that helps build a sense of common ground".
In the last several years, news organizations have directed resources toward Facebook's systems, writing headlines that will appeal to Facebook users and counting traffic from Facebook as a major source of revenue.
The changes that Facebook wanted to implement on its News Feeds is to basically separate posts from publications and posts from friends or family.
"This update will not change the amount of news you see on Facebook", he said. This is consistent with the accusations that have already been leveled at the social network, making its claimed piety in changing direction dubious to many. A right-wing user polled might consider CNN extremely untrustworthy but rate a right-wing blog far more highly - even if CNN is, in reality, a more accurate source of information about current affairs.
In a post on Friday outlining the latest change and the rationale for it, the CEO said that Facebook wasn't "comfortable" assessing the trustworthiness of news outlets itself and that asking outside experts wouldn't be "objective". He said the company made a decision to rely on member surveys as the most "objective" way to rank trust in news sources. So it views community feedback as the most suitable method. For some time, we have argued that Facebook should give priority to news from trusted sources.