Instagram Testing New Feature That Allows Users To Share Stories To Facebook

Stories which copies a popular Snapchat feature has helped increase the amount of time people spend on the app

Stories which copies a popular Snapchat feature has helped increase the amount of time people spend on the app

Instagram Stories already has 250 million daily users, while there's no current number provided on how many people are actually using Facebook Stories.

Now you can post your Facebook story directly from the Instagram App and some users of the popular photo sharing app.

Facebook added its own version of Stories earlier this year, but it seems it hasn't taken off quite like its Instagram counterpart. "This is largely due to Facebook's large user base, compared with other platforms, and the fact that most of its users get news on the site", the report reads.

It is now testing this service and many users have seen a new option to share photos and videos which are created with Instagram.

An Instagram spokesperson confirmed the test to Mashable but refused to further comment on the development.

In a statement to the site, an Instagram spokesperson said, "We are always testing ways to improve the experience on Instagram and make it easier to share any moment with the people who matter to you".

Facebook first introduced Instagram Stories in the summer of 2016 as a direct attack on Snapchat's identically-named format, which shows photos and videos shared in chronological order for 24 hours. However, none of this has helped the abysmal usage of Facebook stories. Perhaps when the company integrated the feature into Instagram then later ported it to Facebook, Messenger, and even WhatsApp, its hope was for everyone to start using it regardless from which app.

Facebook and Instagram are still testing this new feature out, and there really is no information when exactly this will become a permanent thing. And news use among Snapchat's user base increased 12 percentage points, to 29% now, up from 17% in early 2016.

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